The Clarendon
social living in the heart of it all
The Clarendon is a 292-unit luxury apartment community designed to attract the influx of young professionals moving to Arlington, Virginia’s most desirable rental market. In addition to programming the building with targeted amenities like a courtyard pool with Japanese meditation garden, and monthly social events like a Xbox/Wii gaming tournament, we created a sophisticated brand for The Clarendon and employed a strategic lease-up that involved cross-promotion with neighborhood coalitions, giveaways at local events, and a corporate outreach program. We consistently maintained occupancy rates over 90%, resulting in the subsequent sale and transfer of management services in 2011.
Services provided by CRC Property Management LLC, CRC Property Management West Inc., CRC Asset Management Services LLC, and/or other related companies.
“The Clarendon’s win for Best Lease-Up Pace for a Northern Virginia Mid-Rise or High-Rise Apartment Community highlights its attractiveness to today’s renter. Given the torrid pace of the Washington region’s apartment market, a win in this category is a particular honor and indicative of a superior project.”
“I wanted to live in D.C., but it’s very hard to find wheelchair-accessible housing there because older buildings are not required to update their layouts… I lucked out. If you can afford to live here, I’d tell anyone to do it.
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